Illustration on the false prophets of climate change by Linas Garsys/The Washington Times
If you read this you could be better-liked, better looking, famous, wealthy, a winner in life. I envy communication people working in the traditional marketing and PR industries. They don’t have to tell the truth.
In science communication we tell the truth as we understand it, based on what we currently know from a rigorous and objective evidence base. As a result, few people welcome our messages, and this is why climate change is one of the most scrutinized areas of public policy science.
Continue reading “Dealing With Unwelcome Messages”